Digital Marketing Manager

Hobson Prior are recruiting for a Digital Marketing Manager to join a research-based biopharmaceutical company on a contract basis in Cambridge. Our client is very patient-focused, whose scientific research has benefitted hundreds of thousands of people by ensuring medications are available to those who could otherwise not afford them.

Please note that to be considered for this role you must have the right to work in this location.

Key Responsibilities:

• Ability to understand customer and patient journeys and how to build a multichannel plan from these insights.
• Ability to work with teams to develop simple content and engagement plans designed to improve customer adoption of the products for the right patient at the right time.
• Support the teams to implement on the plans.
• Experience of working with the ABPI code of practice and how it can impact delivery of digital plans.
• Experience developing multichannel KPIs and ability to work with the Business Analytics team to measure campaign success and gain further insights for ongoing development and optimisation of these campaigns.
• Whilst working with business unit, establish knowledge and skills gaps across the teams, and support plans to increase digital knowledge across teams.

Requirements:

• Excellent knowledge of the ABPI code of practice and how it can impact the development, approval and implementation of digital plans.
• Demonstration of strong project management skills and effectively managing multiple projects and priorities, including close working with agencies.
• At least 4 years pharmaceutical marketing with strong experience in omnichannel marketing.
• Must be familiar with industry trends.
• Strong interpersonal skills with the ability to lead and build working relationships.
• Must be able to work in cross-functional teams.
• Demonstration of operational excellence.
• Educated at a BA or BSc degree.

Apply now:

If you are interested in learning more or applying to this exciting opportunity then please click "Apply" and upload a copy of your CV. Alternatively, for further details or to talk directly to a life sciences recruitment specialist directly, please select "Contact me" at the top of this page.

Hobson Prior is a leading life sciences recruiter focused on finding exceptional people and matching them with the finest positions across the globe. Hobson Prior is acting as an Employment Agency in relation to this vacancy.