Brand Lead (NET)

Hobson Prior are looking for a Brand Lead (NET) to join a leading pharmaceutical organisation in Slough on a permanent basis. As the Brand Lead you will be responsible for leading the creation and development of effective marketing strategies to maximise profitability, market share and growth outcomes, and delivering them with flawless execution.

Job Responsibilities:

• Responsible for designing and launching a ground-breaking strategy, including LCM, for the NET & Acromegaly portfolio, and leading multi-disciplinary projects.
• Represent as the "brand champion" and internal point of reference for all product-related queries.
• You will lead the organisational strategic thinking and brand development to ensure brand success within appropriate markets ensuring strategic plan supports overall business objectives.
• Through regular monitoring of projects ensure Return on investment on projects.
• Accurate decision-making on investment or disinvestment.
• Ensure brand is number 1 or 2 in market share in every segment in which the organisation competes.
• Benchmark against competitors and take corrective action where appropriate.
• Lead the 3-5-year UK or Irish strategic plan and lead and execute the 1-year Operational Plan for responsible product.
• Constant horizon scanning with a view of maximising product life cycle.
• Ensure appropriate budget allocation and ensure accuracy of phasing to drive business within financial year having a view to the wider portfolio and ensuring the right prioritisation across brands.
• Adhere to SOPs.
• Ensure by collaborating with infield management that the company is a high-powered professional sales organization.

Key Skills:

• Excellent organisation, planning and management ability.
• Excellent verbal, written and interpersonal communication skills.
• Dynamic, proactive, business and results-focused.
• Proven ability to analyse and make sound commercial decision.

Requirements:

• Life science degree or similar.
• Substantial marketing experience ideally 5- 10 years minimum in the pharmaceutical industry, (Oncology experience is preferred but not required).
• You will have a good understanding of the healthcare environment, pharmaceutical market place and the sales and marketing processes.

Apply now:

If you are interested in learning more or applying to this exciting opportunity, please complete the form below and attach a copy of your CV. Alternatively, for further details or to talk directly to a life sciences recruitment specialist, please request a call back at the top of this page.

Hobson Prior is a leading life sciences recruiter focused on finding exceptional people and matching them with the finest positions across the globe. Hobson Prior is acting as an Employment Agency in relation to this vacancy.